For this assignment we were given a brand and a target audience. Specifically, I had to work with Burger King and the geeks.
To do this, it was necessary to design a buyer persona, find a problem that they might have and how the brand can solve it. All this, justified with the storytelling of the brand that becomes storydoing.
In this way, a new delivery system for gamers has been developed. This allows you to schedule the delivery time automatically by connecting to the accounts of the different video games